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The rise of mass media in the last half of the 20th Century turned us all into "consumers" and took away much of the natural human inclination to be creators, performers, singers, musicians and storytellers.

Today, the rapid proliferation of cheap professional-quality media-making tools, paired with the drastic decrease in the cost of content distribution is leading to a quiet, but quite real revolution in the quantity and quality of "amateur" content. It's the democratization of media, the "Big Flip" as Clay Shirky calls it, and we think it's going to play an increasingly important role in how we make, share and consume media. For more, read my introduction to Amateur Hour.

Check out the The AppGap - a group blog on the tools and trends that are changing the way we work.

Amateur Hour

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June 10, 2004

The coming explosion of Amateur TV

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Posted by Jonathan Peterson

Jeff Jarvis has a long piece on the fast approaching explosion of Amateur Television.

Many people have been predicting this for some time, but Jeff has some good thoughts about why TV will happen first:

- TV is more exciting to consumers.
- TV is more exciting to advertisers (who have been trying to turn the Web into TV ever since it started).
- Thus there's more money in TV.
- There are also far greater savings in TV. Radio's already cheap to produce. TV isn't. But with new cameras and tools and citizen producers, just a few people (or even one person) can turn out decent TV today.
- TV does not bring with it the added expectation and difficulty of portability; we do expect to get radio everywhere but we don't (yet) watch it in our cars (much).

Jeff unloads a mess of links to resources, articles, and prognostications as well.
[thanks to Patrick at Pictureworks]

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